SearchCap: Voice speaker ads, link building & Earth Day

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Voice speaker ads, link building & Earth Day appeared first on Search Engine Land.

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Why do we overcomplicate link building?

Do we overcomplicate link building to make the job look glamorous? Contributor Julie Joyce thinks we might and suggests it’s only as hard as you make it. The post Why do we overcomplicate link building? appeared first on Search Engine Land.

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Search in Pics: YouTube Space replica, Google Maps art & baby shower cake

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. A mini version of the YouTube space, in a box: Source: Twitter Google Maps…

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Earth Day Google doodle delivers hopeful message from Dr. Jane Goodall

“Every single individual matters, every single individual makes some impact on the planet every single day,” says the renown ethologist and conservationist. The post Earth Day Google doodle delivers hopeful message from Dr. Jane Goodall appeared first on Search Engine Land.

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Hreflang tags: How to serve correctly regionalized content

Contributor Marcus Miller gives us an overview of international and multilingual SEO and lists ways hreflang tags can be used to help search engines understand language and regional content variations. The post Hreflang tags: How to serve correctly regionalized content appeared first on Search…

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Google expanding types of predictions they remove from autocomplete

The autocomplete search function saves 200 years of typing time every single day. The post Google expanding types of predictions they remove from autocomplete appeared first on Search Engine Land.

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SearchCap: Google algorithm update, changes to autocomplete & regional content

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google algorithm update, changes to autocomplete & regional content appeared first on Search Engine Land.

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Google confirms rolling out a broad core search algorithm update earlier this week

Google has confirmed rumors that a search algorithm update took place on Monday. Some sites may have seen their rankings improve, while others may have seen negative or zero change. The post Google confirms rolling out a broad core search algorithm update earlier this week appeared first on Search…

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The 40-point SEO checklist for startups

Startups can’t afford to miss a SEO trick when it comes to launching a new site, says Contributor Pratik Dholakiya. Here’s a checklist to help keep you on track. The post The 40-point SEO checklist for startups appeared first on Search Engine Land.

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Sarcasm aside, how strict PPC advertiser policies may actually benefit us

Contributor Andrew Goodman suggests we may not like the way Google manages the AdWords program, but anything less and the SERPs and advertising ecosystem would have imploded long ago. The post Sarcasm aside, how strict PPC advertiser policies may actually benefit us appeared first on Search Engine…

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