Law firm that used contest to solicit Google reviews sees all but one disappear

Incentivizing reviews individually or ‘in bulk’ is a bad idea. The post Law firm that used contest to solicit Google reviews sees all but one disappear appeared first on Search Engine Land.

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Making your first AMP Story: Google’s answer to Snapchat and Instagram

With Google ready to launch AMP Stories soon, Contributor Paul Shapiro shares how to build your own AMP Story and get in front of the latest content trend. The post Making your first AMP Story: Google’s answer to Snapchat and Instagram appeared first on Search Engine Land.

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SearchCap: Google mobile-first index expanding, Google reviews spam & Gboard update

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google mobile-first index expanding, Google reviews spam & Gboard update appeared first on Search Engine Land.

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What does it mean to be Agency of the Year?

How the 2017 SEO and SEM Agency of the Year Search Engine Land Awards winners approach success and what the recognition has meant to their agencies. The post What does it mean to be Agency of the Year? appeared first on Search Engine Land.

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Enterprise SEO and cross-channel performance: Activation and integration

A strong website is a lifeline for most companies. Contributor Jim Yu recommends using it to push smart SEO content, social agendas and AI first technologies. The post Enterprise SEO and cross-channel performance: Activation and integration appeared first on Search Engine Land.

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How to sync your keywords and ad labels with an AdWords Script

Columnist Daniel Gilbert shares a free script to help solve labeling issues by copying labels within an ad group from ads to keywords or vice versa. The post How to sync your keywords and ad labels with an AdWords Script appeared first on Search Engine Land.

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SearchCap: Google News meta keywords, Yelp attribution & AdWords scripting

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google News meta keywords, Yelp attribution & AdWords scripting appeared first on Search Engine Land.

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Google drops support for meta news keywords tag

After years of telling publishers to use the news meta keyword tag, Google said it stopped supporting it months ago. The post Google drops support for meta news keywords tag appeared first on Search Engine Land.

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Keyword infringement: Edible Arrangements files $209M trademark suit against Google

While use of trademarked keywords has been allowed by courts, this case may be more complicated than it seems on the surface. The post Keyword infringement: Edible Arrangements files $ 209M trademark suit against Google appeared first on Search Engine Land.

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SearchCap: Linking law, Google crawl change & map directories

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Linking law, Google crawl change & map directories appeared first on Search Engine Land.

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