Search Engine Land’s Community Corner: Local SEO survey results, a new book on influencer marketing & SEO Christmas jumpers

As we head into the slow holiday stretch, the news likewise takes a breather. Of course Google did surprise the search community this week by confirming some algo updates, starting a new webmaster video series, and moving Eric Schmidt into a non-Executive Chairman of the Board position. Elsewhere…

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Search Engine Land’s Community Corner: Local SEO survey results, a new book on influencer marketing & SEO Christmas jumpers

As we head into the slow holiday stretch, the news likewise takes a breather. Of course Google did surprise the search community this week by confirming some algo updates, starting a new webmaster video series, and moving Eric Schmidt into a non-Executive Chairman of the Board position. Elsewhere…

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

6 ways ad agencies can thrive in an AI-first world

Machine learning and artificial intelligence (AI) will change the way search marketers do business. In the latest article in his multipart series on PPC and AI, columnist Frederick Vallaeys shares his strategies for keeping your agency successful in a world of AI-first PPC. The post 6 ways ad…

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Eric Schmidt stepping down as Executive Chairman of Google parent company, Alphabet

Longtime Google executive will transition to role of technical advisor. The post Eric Schmidt stepping down as Executive Chairman of Google parent company, Alphabet appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Eric Schmidt stepping down as Executive Chairman of Google parent company, Alphabet

Longtime Google executive will transition to role of technical advisor. The post Eric Schmidt stepping down as Executive Chairman of Google parent company, Alphabet appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Google webmaster videos, new mobile search experiments & Assistant SDK updates

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google webmaster videos, new mobile search experiments & Assistant SDK updates appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

The Google Assistant SDK adds support for additional languages & more

In addition to new language support, Google has added customized settings, text-based queries & responses, device action functionality and more. The post The Google Assistant SDK adds support for additional languages & more appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Google algorithmic update, SEO reviews & mobile apps

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google algorithmic update, SEO reviews & mobile apps appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Google algorithmic update, SEO reviews & mobile apps

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google algorithmic update, SEO reviews & mobile apps appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

How independent reviews influence Google’s trust in your brand

Cultivating user reviews is an integral part of any search strategy, especially for local businesses. Columnist Pratik Dholakiya discusses the impact of reviews and provides tips for where to focus your efforts. The post How independent reviews influence Google’s trust in your brand appeared first…

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing