SearchCap: Google shortcuts, SEO myths & search pictures

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google shortcuts, SEO myths & search pictures appeared first on Search Engine Land.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Search in Pics: Google net, indoor clothesline & light fixture

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google indoor clothesline: Source: Instagram Trapped in the Google net:…

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google shortcuts use personalization and rich content to build next-gen local discovery tool

Machine learning-driven results entirely bypass the traditional search box. The post Google shortcuts use personalization and rich content to build next-gen local discovery tool appeared first on Search Engine Land.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

What to look for in a paid media campaign management tool

Paid search, mobile, display/banner ads, and social media advertising lead an expanding group of paid media that are now being managed by paid media campaign management platforms. This report examines the current market for enterprise paid campaign management platforms and the considerations…

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Why e-commerce SEO is NOT a one-shot wonder

Columnist Trond Lyngbø explains that SEO is an ongoing process that requires continuous investment — not a one-time task to be checked off a list. The post Why e-commerce SEO is NOT a one-shot wonder appeared first on Search Engine Land.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Google authority score, hotel reviews & Bing image backstory

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google authority score, hotel reviews & Bing image backstory appeared first on Search Engine Land.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Using call and SMS data to drive new customers

Voice search now accounts for 20% of queries on Google’s mobile app and Android devices. Inbound call volume is continuing to increase even as messaging apps and chatbots become more popular. Facebook expects 37 billion call conversions by 2019, as social media’s share of mobile calls to…

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google’s Chrome will add new ‘Not secure’ warnings later this year

Have a search box or form on your website that runs over HTTP? You might want to switch your pages over to HTTPS by October. The post Google’s Chrome will add new ‘Not secure’ warnings later this year appeared first on Search Engine Land.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing