Successful organizations repeat and improve upon what works. And while last year’s MarTech San Francisco was a hit, it’s our job to find ways to improve the experience and bring more value to attendees with every new show. Here are 4 reasons you should join us this May 9-11 in San Francisco: 1….
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If you think network data means gathering business cards at lunch, you’re in for a surprise. Today’s network data comes from data owners sharing their information to give everyone access to better data than any brand can assemble on its own. Join data experts David M. Raab and John Hurley as they…
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google search shortcuts, exact match & local entities appeared first on Search Engine Land.
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What are entities, and how are they impacting local search marketing? Columnist Adam Dorfman tackles these questions and provides advice to local businesses looking to capitalize on this trend. The post Why and how entities are shaping location marketing appeared first on Search Engine Land.
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Company says its sophisticated search can be implemented without replacement of existing enterprise search. The post Twiggle offers plug-and-play semantic search to online retailers appeared first on Search Engine Land.
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: DMOZ officially closes, Google dilutes Exact Match in AdWords & more appeared first on Search Engine Land.
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Today’s animated doodle ushering in spring shows a mouse at work, completing its spring cleaning rituals. The post Spring equinox 2017 Google doodle marks 1st day of spring in the Northern Hemisphere appeared first on Search Engine Land.
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In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google mini pool: Source: Instagram Google swings: Source: Instagram Google…
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Columnist Barb Palser offers a framework to help publishers assess the potential benefits of Accelerated Mobile Pages. The post Advice for AMP-curious publishers appeared first on Search Engine Land.
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With billions of paid search ads delivered each day, it’s imperative to create appealing ad creative customized for the user and context. Luckily, AdWords is designed for just this purpose. Columnist and Googler Matt Lawson explains the simple steps to search creative excellence. The post Three…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing