In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google indoor basketball: Source: Instagram A Google nuclear bomb? Source:…
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Columnist Joe Goers argues that many websites are focusing too much on the bottom of the funnel — to the detriment of their SEO success. The post Successful SEO programs require content that supports the entire buy cycle appeared first on Search Engine Land.
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Noble Studios introduced a new approach to blogging and content creation for Tahoe South that resulted in a 134% increase in mobile site traffic. The post Meet a Landy Award winner: Noble Studios drives traffic to Tahoe South to win Best SEO Initiative for Small Business appeared first on Search…
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google mobile index, back to top button & a Doodle appeared first on Search Engine Land.
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While called an ‘experiment,’ it’s actually the first move in Google’s planned shift to looking primarily at mobile content, rather than desktop, when deciding how to rank results. The post Google begins mobile-first indexing, using mobile content for all search rankings appeared first on Search…
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Razorfish didn’t miss a beat when shifting to a mobile-first, omnichannel strategy for the retail clothing chain. The post Meet a Landy Award winner: For its work with Lane Bryant, Razorfish wins Best Mobile SEM & Best Retail SEM Initiatives appeared first on Search Engine Land.
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Wondering how to write great ads that convert in the age of expanded text ads? Columnist Mona Elesseily shares her tips and observations. The post Expanded text ads that kick butt appeared first on Search Engine Land.
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Home, Possum changes & expanded text ads appeared first on Search Engine Land.
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How significantly did the Possum update impact local search results in Google? Columnist Joy Hawkins shares data and insights from a study she did with BrightLocal, which compared local results before and after the update. The post Study shows Google’s Possum update changed 64% of local…
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Company says that capturing more reviews will help with local ranking. The post Yext Reviews product is pre-optimized for Schema, balances reviews across sites appeared first on Search Engine Land.
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