Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google’s quality updates, link building & agenda for MarTech Europe appeared first on Search Engine Land.
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Searchers now use a wide range of devices to shop for nearby products and services, yet it’s a challenge for brands to find consumers online in the “near me” moments that matter. Join our panel of experts as they provide best practices and insights into how brands can connect with local…
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Will Google ever give sites credit for brand name mentions or citations without an actual link? Gary Illyes from Google said Google’s UX team is looking at ways to measure brand awareness. The post Google looking at how to measure brand awareness for search appeared first on Search Engine Land.
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When we asked Google’s Gary Illyes about Penguin, he said SEOs should focus on where their links come from for the most part, but they have less to worry about now that Penguin devalues those links, as opposed to demotes the site. The post Google Penguin looks mostly at your link source, says…
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Penguin links, link labels & RGB to Hex answers appeared first on Search Engine Land.
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Consumers are searching, doing and buying on their mobile devices, yet the challenge to reach them seems greater than ever. Columnist Wesley Young of the Local Search Association takes a look at 9 stats that suggest ways to improve your capture rate. The post Does finding that micro-moment feel…
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Contributor Kristi Kellogg recaps a session from SMX East 2016 in which Google, Condé Nast and Vox Media share successes and challenges with Accelerated Mobile Pages (AMP). The post After 4 months & 125M+ pages indexed, where are we with AMP? appeared first on Search Engine Land.
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Heard about the new partnership between Yext and Uber? Columnist Lydia Jorden explains its implications for tracking return on investment for local search. The post Local SEO now has an organic ROI tracking method appeared first on Search Engine Land.
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In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google AdWords lollipops: Source: Instagram Google donut board: Source:…
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Wonder what factors correlate with strong local rankings? Contributor Christine Churchill summarizes the results of a recent local ranking factors study presented at SMX East 2016. The post Results from the Local SEO Ranking Factors Study presented at SMX East appeared first on Search Engine Land.
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