Don’t miss MarTech Europe next week. Hope to see you there!

I’m sure you’ve seen that MarTech Europe is next week, 1-2 November, in London. I wanted to reach out one last time to invite you to join us and remind you of the great things to look forward to at MarTech: Hear from the experts: leading brands will share how they’ve integrated marketing…

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Bing Ads new campaign setup process, SEO on a budget & today’s Google Doodle

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing Ads new campaign setup process, SEO on a budget & today’s Google Doodle appeared first on Search Engine Land.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Bing Ads rolls out a new, more comprehensive campaign setup process

The new workflow offers more access to features and functionality during the initial setup. The post Bing Ads rolls out a new, more comprehensive campaign setup process appeared first on Search Engine Land.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Search in Pics: Google massage room, Tom Daley & coffee sleeves

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google coffee sleeve: Source: Instagram Google massage room: Source:…

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

How to dominate local SEO: more challenging in an evolving local search environment

Columnist Sherry Bonelli explains how recent changes to the local search landscape point to an ever-changing discipline that requires increasingly complex strategies. The post How to dominate local SEO: more challenging in an evolving local search environment appeared first on Search Engine Land.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

The eerie future of AdWords targeting

As Google continues to purchase new companies and their technologies, columnist Todd Saunders imagines how the search giant might integrate advertising into these technologies — for good or evil. The post The eerie future of AdWords targeting appeared first on Search Engine Land.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Is your location data being held hostage?

Columnist Adam Dorfman makes the case for using the power of data amplifiers to ensure your business location data is correct and consistent across the web. The post Is your location data being held hostage? appeared first on Search Engine Land.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Personalized Local Content: Frightful or Insightful?

Searchers now use a wide range of devices to shop for nearby products and services, yet it’s a challenge for brands to find consumers online in the “near me” moments that matter. Join our panel of experts as they provide best practices and insights into how brands can connect with local…

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Google featured snippet failure, Bing radio search & AdWords targets

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google featured snippet failure, Bing radio search & AdWords targets appeared first on Search Engine Land.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Direct answer fail: Google gives only one side of proposed gun ammo & magazine law

Want to know about California’s Proposition 63, a measure to control gun ammunition sales and large magazines, which is on the state ballot this month? Google has the answer. It’s a “deceptive ballot initiative that will criminalize millions of law-abiding Californians.” So…

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