Looking to automate aspects of your PPC campaigns? Columnist Jeff Baum discusses how to define your automation requirements and choose the right kind of technology. The post Using automation to execute PPC strategy appeared first on Search Engine Land.
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In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Matt Cutts in body armor after joining the Digital Defense team: Source:…
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Columnist Marcus Miller shares tips, advice and an infographic on creating highly optimized, high-converting landing pages for local SEO. The post The perfect local SEO landing page appeared first on Search Engine Land.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Supplementary statement reportedly being filed to enable European Commission to address Google’s defense against claims of abuse of market position. The post Report: EU responding to Google antitrust search-quality defense with new objections appeared first on Search Engine Land.
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Search Console emails, EU antitrust expanded & more appeared first on Search Engine Land.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Contributor Eric Enge recaps a session from SMX Advanced on structured data markup in its many forms. The post What’s New With Markup & Structured Data appeared first on Search Engine Land.
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Are your marketing tests giving you valid results? Columnist Mark Traphagen summarizes insights from a presentation by Vistaprint’s Adria Kyne at SMX Advanced. The post SMX Advanced recap: Lies, Damn Lies, and Search Marketing Statistics appeared first on Search Engine Land.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Keyword Planner begins expansion outside of the US and gives users some new ways to discover keywords in the process. The post Bing Ads bolsters Keyword Planner targeting and rolls out access to the UK, Canada & Australia appeared first on Search Engine Land.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing ads Keyword Planner, SEO dirt & more appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing ads Keyword Planner, SEO dirt & more appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing