Query matching set to improve over several months. The post Google says Dynamic Search Ad targeting will soon get better appeared first on Search Engine Land.
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Dynamic search ads, Google Keyword Planner & e-commerce SEO appeared first on Search Engine Land.
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Columnist Amy Bishop shares details from a session at SMX Advanced in which panelists discussed how to best collaborate with cross-functional teams to build integrated paid search and paid social strategies. The post SMX Advanced recap: Using Paid Search & Social Together to Deliver the…
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One thing is certain: profound changes are coming to your profession, whether you’re an SEO or SEM. This year’s SMX East agenda was created to ensure that you’d succeed in spite of the dramatic developments in organic search marketing and paid search advertising. Get the details on this year’s…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: SEO? SEM? SMX East has you covered. Jun 29, 2016 by Search Engine Land One thing is certain: profound changes are coming to your profession, whether you’re an SEO…
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What’s ahead for shopping ads this holiday season and beyond? Columnist Alexander Paluch recaps a session from SMX Advanced focusing on what search marketers need to know. The post Shopping campaigns: Play like every day is a holiday appeared first on Search Engine Land.
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Columnist Christi Olson provides tips and advice from PPC experts on how search marketers can make SEM automation work for them. The post SMX Advanced 2016 recap: Harnessing SEM analytics for smarter automation appeared first on Search Engine Land.
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Thirty eight percent of shoppers start with Amazon, 35 percent start with Google. The post Survey: Amazon beats Google as starting point for product search appeared first on Search Engine Land.
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google’s internet speed testing tool, Landy Awards call for entries & more appeared first on Search Engine Land.
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What are business attributes, and why should local businesses care? Columnist Adam Dorfman explores. The post Why Google is mining local business attributes appeared first on Search Engine Land.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing