Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google App Indexing API Boost, AdWords Audience Insights & Google News SEO appeared first on Search Engine Land.
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Columnist Pratik Dholakiya discusses common SEO mistakes that could be costing you traffic and explains what to do about them. The post 5 Mistakes SEOs Still Make With Links & Content appeared first on Search Engine Land.
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Nearly 60% of marketers are not fully utilizing their marketing technologies, according to a recent study. Selecting and on-boarding the systems that promise to deliver exceptional customer experiences is just the beginning; rubber meets road when the organisation, people and culture are aligned to…
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Completely updated with the latest industry statistics, developing market trends, new vendor profiles, and product updates. The post Enterprise Local Marketing Automation Tools — New Marketing Intelligence Report appeared first on Search Engine Land.
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Local Marketing Automation Tools, App Indexing May Change SEO & Mars Google Doodle appeared first on Search Engine Land.
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Columnist Jayson DeMers discusses how app indexing may change SEO — and link building — forever. The post Could Deep Links To Apps Represent The Future Of Link Building? appeared first on Search Engine Land.
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Google says it felt compelled to honor such an exciting discovery. The post Mars Google Doodle Posted Shortly After NASA Shared Evidence Of Water Flowing On The Red Planet appeared first on Search Engine Land.
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: User Science Behind Long-Form Content, Bid Boosting On Bing & Google’s Customer Match appeared first on Search Engine Land.
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Nobody wants to read long pages of content on the internet, right? Columnist John Lincoln disagrees, providing compelling evidence that this type of content not only gets read, but also ranks and converts well. The post The SEO And User Science Behind Long-Form Content appeared first on Search…
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Customer Match marks the first time advertisers will be able to set bids and create specific ads tailored to customer audience segments built with first-party data. The post Google Announces Customer Match: Upload Email Lists For Search, Gmail, YouTube Ad Targeting appeared first on Search Engine…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing