To complete its path to compatibility with Google AdWords, Bing Ad has announced that explicit OS targeting will be retired in March of next year. No longer will you have the option to target ads to a specific mobile operating systems as you are now. Instead, what advertisers will see beginning in…
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Apple Insider reports on the discovery of a web-crawling bot originating from Apple’s servers. It was first “outed” by developer Jan Moesen. This is what Moesen saw: Moesen reports that the bot is only crawling HTML, “not the CSS, JavaScript or image files.” Then he…
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: App Extensions Coming To Bing Ads App extensions will be available to advertisers on Bing Ads starting next spring. Timed to coincide with the removal of explicit…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
App extensions will be available to advertisers on Bing Ads starting next spring. Timed to coincide with the removal of explicit mobile OS targeting, app extensions will be targeted automatically to a user’s OS and device. The extensions will feature an app’s icon and a call-to-action…
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In less than two weeks, the editorial staff from Search Engine Land and our sister site Marketing Land will host the 4th annual SMX Social Media Marketing conference (November 19-20th) at the ARIA Resort and Casino in Las Vegas, Nevada. For this year’s lineup, in addition to strategic…
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Microsoft’s Director of Search admitted this week that Bing isn’t likely to put a significant dent in Google’s search market share. Stefan Weitz appeared Tuesday at the Web Summit conference in Ireland, where he told attendees that Bing instead wants to focus on making its search…
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing: It’s Unlikely That We’ll Take Search Share Away From Google Microsoft’s Director of Search admitted this week that Bing isn’t likely to put a significant…
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The agenda is live, and we’re now accepting submissions to speak at Search Marketing Expo – SMX West 2015, March 3-5, at the San Jose McEnery Convention Center. To increase the odds of being selected, be sure to read the agenda. Understand what the sessions are about. Ensure that your pitch is on…
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Google continues to evolve its Maps for mobile. It has gone well beyond the rudimentary local search and navigation product it once was and become an increasingly sophisticated local discovery tool with an array of content types and improved functionality. Now Google has made Maps more…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Redesigns Maps, Adds OpenTable Reservations, Uber Estimates Google continues to evolve its Maps for mobile. It has gone well beyond the rudimentary local…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing