Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Down Slightly, Bing-Yahoo Up In October comScore Search Report Google saw its share of the US search market drop slightly in October, while both Bing and…
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The holidays are right around the corner, and columnist Rachel Lindteigen provides helpful advice for how local business can prepare. The post Black Friday Is NEXT Week. Is Your Local Business Ready? appeared first on Search Engine Land.
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For this unique white paper, Oracle asked 8 professors from top marketing universities to comment on the state of marketing today, what marketers need to focus on, B2B vs. B2C marketing, social, mobile and more. Some of the answers might surprise you. The post SPONSOR MESSAGE: What Are The…
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Google announced today that conversion estimates have been added to the Keyword Planner tool in AdWords. Google will use an account’s historical conversion data, or users can enter their own conversion rates and conversion values to see how bid changes might impact metrics such as estimated…
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Free Ride? In Europe, Google Will Remain Firefox Search Default Despite No Deal How much does it cost to be Mozilla’s Firefox search provider in Europe?…
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Columnist Bryson Meunier discusses some of the problems inherent in Google’s view of a link as an endorsement for another site. The post Want Links? Be A Jerk! appeared first on Search Engine Land.
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Yahoo and Mozilla just announced a “strategic five-year partnership that makes Yahoo the default search experience for Firefox in the United States on mobile and desktop.” The companies said they will explore other potential “future product integrations and distribution…
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In the Yahoo blog post announcing the company’s new default search deal with Firefox there’s a small GIF preview of what the new “clean” Yahoo search results will look like. Below are some of the screens from the post: On first blush I thought these were a departure from…
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Structured data markup can improve search visibility, yet few websites use it. Columnist Derek Edmond provides tips for B2B marketers on how to get started. The post 20 Ways B2B SEOs Can Leverage Schema.org Markup appeared first on Search Engine Land.
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Is Experimenting With Special Ranking For Mobile-Friendly Sites Google already penalizes sites that provide a bad experience to mobile searchers. Now the…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing