Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google: Panda 4.1 Still Rolling Out Over the weekend, there was a tremendous amount of chatter within the SEO community, including discussion forums, social media…
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Google has confirmed that new “In The News” box appearing in some of its search results now lists content from more than just the traditional news sites. Discussions at Reddit, blog posts, videos and more from non-news sites may turn up. Earlier, Search Engine Land reported how content…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Your homepage is arguably the most important page of your site. Contributor Chris Silver Smith provides tips to ensure it’s in top shape! The post 12 Things To Check In Your Local Homepage SEO Audit appeared first on Search Engine Land.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
SEMPO, along with other search marketing organizations, are calling for SEOs to participate in a “Search Congress” to help draft and enforce a search engine marketing code of ethics for North America. According to the announcement, anyone wanting to participate must be nominated by an…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Contributor Matt Clough shares inspirational and insightful details from the Google@Manchester event in the UK this week. The post Technology, Complacency, Innovation & Ad Targeting: Key Takeaways From Google@Manchester appeared first on Search Engine Land.
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Google’s Brian Fitzpatrick, Engineering Director, announced on the Google Security Blog that the Google SafeSearch feature that network administrators can force over their networks now supports HTTPS. That means if the network administrators upgrade to the new protocol, all searches over…
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It’s not hard to make the case that Pinterest is a perfect social network for marketers, and Tailwind CEO Daniel Maloney hit upon the crux of the matter during a session this week at SMX East in New York. Twitter, he said, is mostly about what I’m doing; Facebook is about who I am; Pinterest…
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At Search Marketing Expo East, Google’s Gary Illyes presented on an HTTPS panel and shared some very interesting data and history on Google’s HTTPS ranking signal. Page One Search Results More Likely To Contain HTTPS Urls Gary explained that while only 10% of the crawled and discovered…
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In making your PPC accounts efficient, are you passing up volume that could be profitable? Columnist Matt Umbro checked it out in one account. The post Measuring PPC Account Efficiency Vs. Volume: A Case Study appeared first on Search Engine Land.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Last week, Google officially rolled out Structured Snippets, the search giant’s move to show snippets of relevant data directly in its search results. According to Google, the content being displayed is powered by its Knowledge Graph, as well as other data sources. As Search Engine Land news…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing