Finding Hidden Content Opportunities For Your Local Website

Once you’ve fulfilled your website’s basic content needs, you’ll need to up the ante to stay competitive in search engines. Contributor Rachel Lindteigen shares some tips. The post Finding Hidden Content Opportunities For Your Local Website appeared first on Search Engine Land.

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Microsoft Execs Lay Out Strategy For Growing Bing’s Market Share: “We’re Putting Search Where People Are”

At a Bing Ads Next event in Redmond, Washington yesterday, Microsoft executives outlined the roadmap ahead for Bing and Bing Ads, which powers paid search advertising on both Bing and Yahoo. In discussing the evolution of Bing and the way Micosoft is thinking about search, Rik van der Kooi,…

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SearchCap: Google Rolls Out Pirate Update, Bing Adds MCC, Video Games In Knowledge Graph

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Reports: Google Pirate Update Has Rolled Out This Week Last week, we reported that Google will be pushing out an update to the Google Pirate Update in the…

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Video Games Added To Google’s Knowledge Graph

Google is upping its game for gamers, now including video game information in its knowledge graph. Search queries on video games will result in a knowledge graph panel that includes details like the game’s release date, supported platforms, developers, review scores and more. In a report on…

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Growing Your Business With Customer Reviews – October 30 Webcast

Learn how capitalizing on the insights from customer reviews can increase search traffic and landing page conversion rates. Join Chris Silver Smith from Argent Media and Andrew Shotland from Local SEO Guide for this October 30 webcast. They’ll discuss how implementing a third-party customer…

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SPONSOR MESSAGE: PPC Automation 2014: The ROI of Paid Search Automation

Download this white paper and learn how paid search automation can improve the effectiveness your campaigns. You’ll learn which paid search tasks can be automated and the specific benefits that paid search automation can provide. The post SPONSOR MESSAGE: PPC Automation 2014: The ROI of Paid…

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SearchCap: Germany Publishers & Google, Bing Ads Tracking & Search Mobile CTR

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Growing Your Business With Customer Reviews – October 30 Webcast Learn how capitalizing on the insights from customer reviews can increase search traffic…

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German Publishers To Google: We Want Our Snippets Back

German publishers want their snippets and thumbnails back. A consortium of roughly 200 companies, together known as “VG Media,” have said that the loss of traffic from the disappearance of these elements could cause some of their members “to go bankrupt.”  The publishers have been…

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Yahoo Search Now Shows Your Flights, Events & Packages In The Search Results

Yahoo announced that Yahoo Search, as well as Yahoo Mail‘s Today section will now show you your upcoming flights, events and package deliveries. To see this, you need to sign in with your Yahoo username on your phone, tablet, or PC and then search on Yahoo Search for [package], [events], or…

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SearchCap: Apple Maps Connect, Foursquare Data & Yahoo Search Personalized

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yahoo Search Now Shows Your Flights, Events & Packages In The Search Results Yahoo announced that Yahoo Search, as well as Yahoo Mail‘s Today section…

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