B2B Content Marketers: Are You Making These 5 Common SEO Mistakes?

Dear Content Marketers, Have I told you (lately) that I love you? Seriously! Content marketing has taken the elusive concept of “thought leadership” and transformed it into a prescriptive, clear-cut process. You equip prospects with the helpful information they need and, at the same…

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Search In Pics: GoogleBot Chained Up, Android Statue Reorganization & Community Manager Dance

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Google Community Managers Dance: Source: Google+ Google Hat: Source:…

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What Makes Enterprise SEO And Does Your Site Need It?

Even if you don’t have an enterprise company, the size of your website may necessitate enterprise SEO. Columnist Tom Schmitz addresses issues of importance to operators of big web sites, no matter the size of the business. The post What Makes Enterprise SEO And Does Your Site Need It? appeared…

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Enterprise Local Marketing Automation Tools – New Market Intelligence Report

Our sister site Digital Marketing Depot recently released a new Market Intelligence Report, "Enterprise Local Marketing Automation Tools 2014: A Marketer’s Guide." With local targeted ad spending forecast to grow to nearly $ 70 billion by 2018 (BIA/Kelsey), marketers are paying close…

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SearchCap: Google Manual Info Box, Bing Ads History Report & Where Is Our Penguin Refresh?

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Ads Refreshes The Change History Report Bing Ads has rolled out a new look for its Change History reporting. The new format groups changes made by a user at…

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Bing Ads Refreshes The Change History Report

Bing Ads has rolled out a new look for its Change History reporting. The new format groups changes made by a user at one time, rather than itemizing every change separately as it did previously. Also new is faster data processing and more data availability, which Bing Ads has been addressing…

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Apple Watch Brings Local Search To Your Wrist

We don’t yet know how popular the Apple Watch will be when it goes on sale early next year. A “flash survey” conducted immediately after the announcement showed 33 percent of 1,000 U.S. respondents were potentially interested in buying one. The device carries a wide range of apps…

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With Apple’s Help, Google Search Gets Special Info Boxes For iPhone 6 & Apple Watch

Who says rivals can’t work together? If you search on Google for “iPhone 6″ or “Apple Watch,” you’ll discover new information boxes about each product that Google created with the help of Apple. Here’s how it looks for search on iPhone 6: And for the iPhone…

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SearchCap: Google Webmaster Tools API, Local Search On Apple Watch & The First Click Free Failure

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Apple Watch Brings Local Search To Your Wrist We don’t yet know how popular the Apple Watch will be when it goes on sale early next year. A “flash…

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