SearchCap: 890 Google Search Changes, Knowledge Graph PR Nightmare & New Interfaces

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Knowledge Graph Proves To Be (Brief) PR Nightmare For Major UK Brand Greggs Bakery The UK’s Greggs Bakery took a hit recently when its logo was…

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Google Made 890 Improvements To Search Over The Past Year

In a Google+ post from Google’s head of search, Amit Singhal, Google shares they have made “more than 890 improvements to Google Search last year alone.” In 2009, Google told us they made between 350 to 400 changes to search and in 2010, they said they made 550 improvements to…

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Lessons Learned from the Evolution of Spam – Tips to Staying Ahead of the Email Deliverability Curve – August 21 Webcast

Digital Marketing Depot presents “Lessons Learned from the Evolution of Spam – Tips to Staying Ahead of the Email Deliverability Curve” on Thursday August 21 at 1 PM EDT. Join speakers Autumn Tyr-Salva and Jose Santa Ana of Message Systems, as they illustrate how email marketers…

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SearchCap: Google Penalty, AdWords Website Call Conversions & Pigeon Fears

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Launches Ability To Track “Website Call Conversions” In AdWords Today, Google launched a what’s likely to become a popular new feature…

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google Launches Ability To Track “Website Call Conversions” In AdWords

Today, Google launched a what’s likely to become a popular new feature for many AdWords advertisers. Website call conversions allow advertisers to track calls that occur after a user arrives on a web site from an ad click. A code snippet dynamically inserts a Google forwarding number on the…

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

5 Steps To Adjust To Google’s Latest Change To AdWords Matching Behavior

Matching behavior for phrase and exact match keywords is changing in AdWords. What do you need to know about close keyword variations? The post 5 Steps To Adjust To Google’s Latest Change To AdWords Matching Behavior appeared first on Search Engine Land.

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Google Now Offers Alternative Flights On Delayed Or Cancelled Flights

The Android Community reports a two new features added to Google Now. The main new feature is that Google will suggest alternative flights or options when your flight is delayed or cancelled. If Google detects your flight is delayed or cancelled, Google “can suggest alternate routes or…

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Search In Pics: Google Excavations, Google Massage Rooms & Cusco Peru Office

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Google London Massage Rooms: Source: Google+ Sleeping Google Street View…

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

21 Metrics For Monitoring SEO Health

An SEO issue that goes unnoticed, even for a few days, can have a huge impact on business — so what metrics can you use to detect problems early? The post 21 Metrics For Monitoring SEO Health appeared first on Search Engine Land.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing