As the analysis continues on yesterday’s Google local search algorithm changes — that we’re calling the Pigeon update — one thing appears to be clear: Local directory sites are getting better visibility in Google’s search results. More specifically, it looks like…
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Google has released a new algorithm to provide a more useful, relevant and accurate local search results that are tied more closely to traditional web search ranking signals. The changes will be visible within the Google Maps search results and Google Web search results. The core changes are behind…
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The Right to Be Forgotten (RTBF) content removal requests in Europe keep coming in. It’s difficult right now to know whether they’re leveling off or continuing to increase. On the first day of availability Google’s RTBF online form, it received 12,000 submissions. Sources familiar…
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: It’s Time For Marketers To Attend To The Branding Benefits Of Search Google recently released a study that concluded, “Search Ads Lift Brand Awareness.” The study…
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Time is running out! SMX East Super Early Bird rates – the lowest offered – expire end of day Friday, July 25th. Register now for an All Access pass. Here’s what you get: Exceptional content: 3 days featuring 60+ tactic-packed sessions that will help you build site traffic, grow sales, boost your…
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If you’ve been one of the few fearless folks holding out from updating their Foursquare app, your days are numbered. In a blog post and an email sent out to early adopters , Foursquare alerted its constituency that as of tomorrow all check-ins will be required to occur on Swarm, the new hub…
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Top Luxury Brands Spent $ 22 Million On Google Text Ads In The U.S. Last Year [Study] Paid search research firm, AdGooroo, has analyzed the paid search activity by…
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Paid search research firm, AdGooroo, has analyzed the paid search activity by luxury brands and retailers in the U.S. across five categories: apparel, beauty & cosmetics, shoes, handbags and watches. According to the study, five of the top personal luxury companies spent nearly $ 22 million on…
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The Reach and Frequency report lives under the Dimensions tab in AdWords; yet this information often gets overlooked in favour of analysis on areas such as geographic location or time of day. What Can You See From This Report? Very simply, this report shows the following: Reach: The number of…
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Here’s a question for all you search marketers out there: given the option, would you prefer to optimize a site that sells products, or services? Personally, I find product-based websites far easier to optimize than service-based sites due to their generally clearer site architecture, access…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing