Turn Domain Bias In Search Results To Your Advantage

There’s been valid debate over how influential keyword and exact match domains are in search engine optimization. Whether or not the latest Google or Bing algorithm takes the words in your domain name into consideration, the reality is that searchers — those consumers actually choosing…

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Integrating SEO, Social, PR and Content Marketing: Webcast, Tuesday Oct. 22

This Tuesday, October 22, at 1 PM EDT, our sister site, Digital Marketing Depot will host a webcast on how to get your organic marketing channels –SEO, Social, Content and PR – to work together. Digital marketers know that the days of ‘siloed’ marketing channels are over, and that the most…

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Gathering New Keyword Insights In A (Not Provided) World

Not Provided is all anyone is talking about these days — with good reason. Holding data hostage and forcing users to buy ads to see it is pretty dirty pool, in my opinion. Most of my clients cannot lay out the money just to grab data, so we’ve had to come up with some creative […]

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

9 Tips For Getting Free Clicks Through Google News

“News is anything that’s interesting, that relates to what’s happening in the world, what’s happening in areas of the culture that would be of interest to your audience.” Kurt Loder, American journalist. Consider this: does the above quote describe the content of your…

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google Launches Expanded AdWords PLAs On Mobile Devices

Google rolled out product listing ads (PLAs) on mobile devices in March. Now the company has launched an updated display for PLAs on smartphones that allows more products to be displayed from the search results page. Users can swipe to see more PLAs from their smartphones. Google also enlarged the…

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Search In Pics: Matt Cutts Screen, Google+ Cop Car & Google Pipes

In this week’s Search In Pictures, here are the latest images culled from the Web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Google San Francisco Stairs Slide: Source: Google+ Google+ Police Car:…

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing